If you've ever discussed social media and its impact with someone in the business, you may have heard the term "the Big 6." The term is thrown around like it’s standard taxonomy, but the truth is that even the experts can't agree on which platforms...
For businesses, social media is a way to communicate with the public. Using platforms such as Facebook or Twitter allows a business to actively engage with customers, vendors, or anyone else interested in what they have to say. However, for this social media engagement to...
Social media has become an integral part of any big event – whether it’s an industry conference, concert, wedding, or sporting event. Social media event displays can be a great way to energize the crowd, find user-generated content, and encourage people to tweet away. We’ve...
We've got big news at Spitfire Social Media. We are excited to be starting operations in the Hawaiian Islands! We'd like to introduce Dan Lodestro, employee #1 in our new office in Oahu, Hawaii and the Director of Sales for the region. A resident of Oahu for the past...
Many of us have LinkedIn accounts because it’s expected of us as professionals, but a lot of people don’t give their account much thought after the initial set up. Not only is that short sighted for the future, but it can also mean lost business opportunities...
With more than 80 million users and the list growing every day, Instagram is a social media platform that you and your business can’t ignore. This mobile photo-sharing app gives you a way to showcase your products and services in a new way. Here are...
This time of year I can’t help but reflect on all of the incredible gifts the Spitfire team and I have received. In the early days of Spitfire, I worked out of my home on an old laptop, serving just one client and relentlessly pitching...
Yesterday Facebook all but confirmed the existence of the long-rumored “Facebook at Work”, a program to allow people to, well, use Facebook for work. The initiative, currently being tested in London, is meant to help business teams take advantage of Facebook’s newsfeed, groups and messaging...
By now you’ve probably realized that investing in social media is an essential part of marketing your business. You might even have a Facebook page or Twitter account set up. But now what? Social media is one of the most valuable ways to connect with...
Social media networking has become a very important part of our lives. It has gotten people to wake up, get creative, become more daring and engage with others even if they are introverted, shy or generally anti-social. For businesses it has become a new marketing...